Why Blockbuster Is Now Obsolete
I’ve been a Blockbuster Online Total Access member for a few years now, but prior to that, I was a regular in-store Blockbuster customer. I grew up on the Blockbuster brand, so when they introduced the online rental option I was ecstatic!
Now, I admit, when online rentals first came out, I went to Netflix first. It was cheaper. I didn’t like how long you had to wait for new rentals, and I especially didn’t like the fact that Netflix didn’t ship on Saturdays. At the time, when I switched over to Blockbuster, it was because they offered more value to me where I could not only get DVDs in the mail, but also exchange them in local Blockbuster stores. Though I had a problem with receiving new releases from Blockbuster, I worked around this issue by receiving older movies in the mail, and exchanging them for new releases in the store. Theoretically, it was a GREAT arrangement!
My problems with Blockbuster started within my first few months. Having approximately 800 items in “My Queue” at the time, I still wasn’t having items shipped to me nearly as fast as I felt they should be, given that I was returning my mailed discs to stores as promptly as I received them. Then I read about “throttling“, the process of sending DVDs slowly to the highest volume users. I had read an article about this process, and later saw news releases from Blockbuster claiming they don’t participate in this process, but I now know as a soon-to-be-former customer of their service: THAT SIMPLY IS NOT TRUE. Over the past few months, I’ve meticulously followed how often items are shipped to me, and how long it takes for returned items to clear “My Queue”, and there’s ALWAYS a multi-day lag, sometimes spanning 3-4 weekdays when absolutely nothing is happening on my account. On several occasions I took to contacting Customer Service and alerting them to the apparent issues I was having on my account, and 95% of the time, I was told to make sure I have at least 15 “Available” items listed in My Queue for shipping (which I did, having roughly 900 items on the list, where at least 80% were always Available), and usually about 50% of the time I’d be offered a free in-store rental for my inconvenience (blah).
At another time, due to website malfunctions on the side of Blockbuster, “My Queue” was unavailable for about 3-4 months, and I could not edit it, and after contacting Blockbuster’s Customer Service SEVERAL TIMES (including twice through snail-mail), I was given the option of having my account deleted (i.e. all of my movies in the queue being deleted from the account) and having a new account set up, where I’d have to reconfigure a new list. I’m sure from Blockbuster’s perspective this would have been a GREAT DEAL, as they knew it would be unlikely that I’d remember the 900+ titles I had in “My Queue”. In fact, the Customer Service Representative actually said “You have like 900+ titles on here, I don’t think the system is designed for that“. I pointed out that I’d read in their website’s Help Section, that you could have up to 999 videos in “My Queue”, and if that wasn’t a possibility, then it shouldn’t have been published on the site, and more importantly, if I’m not supposed to have 900+ items in “My Queue”: WHY ALLOW ME TO DO IT?! The situation ended up resolving itself eventually and “My Queue” returned a few weeks later, in tact.
Most recently, amid the credit crunch and rising unemployment, I have a need to tighten my belt, thus Blockbuster is the FIRST thing to go. It’s actually the only “luxury” that I have on my monthly expenses, having already turned off my cable and no longer attending movies or entertainment venues anymore. It was the last bastion of “fun” that I allowed myself on my “shoestring budget“, but their service is just CRAPPY!
Blockbuster has become obsolete because the “specialty service” they offered has now been replaced by that of Netflix and RedBox! These days Blockbuster doesn’t ship on Saturdays anymore, so they no longer have that advantage over Netflix, and as far as pricing goes, they’re pretty much neck-and-neck with Netflix, and there’s no real reason to keep a Blockbuster subscription. Essentially, I can get older movies through Netflix, and get new releases from RedBox, so Blockbuster SERVES NO PURPOSE anymore. They made themselves obsolete by “thumbing their nose” at their faithful customers like me. I can understand from a business perspective that you’d want to reduce expenses while increasing revenues to maximize profit, but I think they went about it all wrong. For every person like me, who received DVDs in the mail, promptly returned them in-stores, and then returned the in-store rentals, there were people like my friends and family members who are Blockbuster Online Total Access members who RARELY USED THE SERVICE. They get DVDs in the mail and forget to return them either in-store or via mail for MONTHS at a time. I’d be inclined to believe that “heavy users” like myself are a rarity, thus the reason the business remained profitable.
Time and time again I kept getting the feeling that Blockbuster didn’t really value me as a customer, and it showed every time they allowed my account’s shipping to lapse without letting me know there was a problem prior to me informing them of one. In the past few months, I’ve gotten the excuse “we’re having shipping problems out of our X-warehouse that’s assigned to your region, so shipping’s taking a lot longer than it usually does“, and they knew this yet didn’t offer me a discounted subscription rate, knowing that I wasn’t able to fully take advantage of the service during the several weeks they were encountering this issue! SHODDY CUSTOMER SERVICE AND A POOR BUSINESS MODEL! THEY DESERVE TO BE PUT OUT OF BUSINESS!! I do feel bad for the people who’ll lose their jobs as a result of Blockbuster’s corporate ineptitude, but at the same time, they’ve put themselves out of business by being crappy towards the people that help effect their bottom line.
I recently read that nearly 1000 Blockbuster stores will be closing soon around the country, and I can’t help but say “GOOD RIDDANCE”! Currently, there are 5 Blockbuster locations within a 10-mile radius of my home, and when I first moved here I thought “is Blockbuster really THAT popular to have this many locations” (because when I moved here, it was actually 6 locations, 2 of which were less than 2 miles apart).
So, as my monthly subscription renewal date is rapidly approaching, I am powering down “My Queue” and preparing for the possible leap over to Netflix. I’ve still got a few months of fiscally responsible budgeting while I wade through the current “unemployment crisis“, but once things get back up and running, I doubt I’ll ever think about Blockbuster again. As far as I’m concerned, they’re now a NON-ENTITY! I imagine they’ll cease to be important in more and more consumers minds as times progress forward.
Hopefully Netflix will welcome me with open arms (and fast shipping DVDs).
Deferring Genius
A while ago, a friend and I were talking about our relative states of “genius“, and how we hadn’t achieved nearly what we thought we should have at our ages (which then, was mid-20s). It’s not that we had these ridiculously high hopes of things we hoped to accomplish, but we didn’t expect to be over-educated, over-indebted, underemployed or unemployed, and living with our parents, or in living situations that were otherwise “less than ideal“.
Unhappy as we both were with our lives, we started to look inwards and ask the question “what am I doing wrong to cause all these things to happen“. See, people with an internal locus of control, tend to do that. So, we both came to the conclusion that we were obviously doing a number of things that were hindering us from being able to take advantage of whatever opportunities lie ahead for us (even if that only meant we weren’t putting ourselves out there, so that the opportunity would have a chance to cross us). At the time, the revelation was profound. For the first time, I became aware of myself and my own culpability in what’s happening in my life.
Now, admitting that I’m part of the problem, was again only PART of the problem. We aren’t a bunch of lazy bums. We’re a bunch of really talented people that haven’t gotten the chance to come across the right people. Keeping this thought in mind, I made a “radical” change in my life and pretty much ended up where I am today: Unhappy, unemployed, and still having my “Genius” in “Deferred” status. I have tried. I’ve gone out, and met “the right people” and networked with “the best of them“. You know what they netted me: NOT A DAMN THING! Everytime I meet someone new, they drop the name of “so-and-so” and I know them, and have most likely talked to them and interacted with them, but it hasn’t changed anything about MY situation. Someone told me that perhaps part of my problem is that I appear to be too independent, and that people don’t KNOW I need help, so within the last 6 months, I’ve started to ask for it more, and put myself in the position where people know that I am in need of assistance, and am open to receiving it. Ironically, I was then told that “you don’t want to look too desperate“. So, it’s just a never-ending case of constant excuses either way. Networking works for other people, just not me. I have a better chance of having a complete stranger off the street help me out and present me with an opportunity better than I do someone who knows me and has had a conversation with me (to date).
All this being said, I do realize that part of the fault of why my “Genius” is “Deferred” is because I am holding me back. I currently have an impending deadline for something that’s very important and could be a life-changing experiences, but I’m considering not meeting it, because it will take a lot of work, and a significant investment, and I just don’t want to WASTE MY TIME AGAIN, barking up the wrong tree and nothing ever comes of it other than time expended. Some people would say I’m “giving up“, but at some point, you have to ask yourself “is this insane“? Isn’t one of the popular definitions of insanity “doing the same thing over and over again, but expecting different results?”. If I continue to strive towards success and continually try to place myself in front of good opportunities that never come, aren’t I insane? Shouldn’t I be more realistic and set lower goals? I can’t help but think if all I had wanted out of high school was a job at the post office, I’d be blissfully happy with my life right now, or at least I’d be content and not thinking of ways to die that look like accidents (ok, I’m being dramatic with this last part here for effect, but still…I had you going for a second there, didn’t I. LOL).
Definition
People are often defined by what they do. Its one of the many ways that people make value judgments about other’s character. It’s one of the reasons why a lot of unemployed people feel so crappy about themselves, because many times, not having a job and a title takes away a significant part of their identity. Nevermind the whole “non-productive member of society” aspect of not making a living wage and contributing to the economy, I think the emotional toll of unemployment is something that most people (who aren’t experiencing it) really even think about. But I digress…
Someone recently mentioned to me that it’s important to find “like-minded individuals“. That was certainly the thought behind “genius school” as a kid. More than anything I felt it to be stifling. A room full of “geniuses” (or genii, as I like to facetiously call it) is one of the most boring and simultaneously pathetic scenes you could ever witness. People who can solve the most complex mathematical problems with the ease of which other people breathe, yet can’t manage to have a conversation with the person standing directly in front of them in a social setting. I always felt like I didn’t belong there. Especially since I was a “natural talent“, as opposed to being of the “self-taught” variety as many of my counterparts were. But I’ll digress again, because I’m really just rambling idly as I wait to get sleepy for the night.
To date, the one thing I’ve consistently been was “smart“. It’s what I am. I can’t stop my brain from functioning and never could. I can’t help that I think of 1000 things at once and am capable of processing multiple ideas and multiple thoughts at once, and can’t just do one specific thing for the rest of my life. It’s guided my academic and career choices. I shake my head at the countless hours I’ve wasted looking for federal employment. I almost feel slightly mentally defective for thinking for one moment that I’d have something of use that the inefficient federal government could use. People like me don’t do well in such scenarios. The only thing is “people like me” don’t really do well in any scenarios outside of an academic classroom, and perhaps that’s where I went wrong. Maybe I should have never left school.
The Empowerment Experiment
I will be the first to admit, this blog has no “direction”. It’s mostly a hodgepodge of ideas and random thoughts that I have and was created as an outlet for the frustration I felt at not being able to find gainful employment. It later evolved into a sounding board for my unhappiness with underemployment and rantings of the ineptitude of my then-current employer (the federal government). It has now evolved once again, though I’m not sure what this new direction can be called. Rather than spend another half-hour deliberating on the virtues of the new and improved direction of this blog, I’ll just get to the point of THIS post:
I recently came across “The Empowerment Experiment“, where a middle-class African American couple have committed themselves to a year-long “Buy Black” initiative. The family has publicly made a declaration of their intention to spend as much money as possible with Black businesses and among Black business professionals. I think their story is inspiring, and I’m amazed that this has been going on for months, and I’ve only now heard about it after 75% of the year has almost past. In any event, I wanted to do my part and spread the word here, despite the fact that I doubt that I have any readers! LOL.
I’m going to make a point to follow their blog, as well as keep up with them on Twitter, and I hope that they manage to update each more often. Of course, since I’m not opposed to working with Black businesses myself, I’d like to extend my “Social Networking Services” to them if they find that they’re in need of a full-time dedicated Social Networking Specialist (yes, I did just make that title up, though it probably exists already, as I’m sure someone’s being paid $1000s a year to do this for larger companies). My site right now doesn’t look like much, but that’s only because I don’t have an active brand sponsor or an initiative to promote!
Since this just turned into an advertisement for myself and my services, I’d be remiss if I didn’t offer a truncated copy of my résumé, just in case, they (or someone who happens across this blog) are in need of a Social Networking Specialist to catapult their exposure on the World Wide Web. Yes, I am serious! Stop shaking your head at my shameless self-promotion! LOL.
But I digress, since learning about “The Empowerment Experiment” I’ve been doing everything in my power to catch up on what they’ve been up to and how the experiment is going. Since I really do have some areas of expertise in social media and networking, I’ve been especially interested in the “user-created” aspect of their movement, and by that I mean reading the comments from random readers and internet users about their initiative. It appears that many people are accusing them of “reverse racism” (which is an idiotic term if one knows what that really means) and have charged that this family is practicing some form of racial exclusivity. I’m not surprised that naysayers play up this aspect and want to focus on the BAD in this movement. Jews practice the “art” of having a dollar exchange several Jewish hands before it leaves the community and I rarely hear anyone haranguing about that and charging them as “racists”! I can only imagine the hate and negativity this family has endured with this project, thus I again say KUDOS TO THEM! In some ways, I just don’t get why people don’t see that it’s incumbent upon us as Black people to help ourselves and not wait on “someone” (which most people would simply view as “the government”) to save us from a perilous fate. There’s nothing wrong with BLACK PEOPLE saying to other BLACK PEOPLE: “Hey, look here first; Put your money to a better use and help you and those that look like you, for once“.
I might be digressing again, so I’ll get back to the point:
I APPLAUD THE CALL TO ACTION BY THE ANDERSONS, and I agree with them. They’re a threat simply because they have done all “the right things ” and gone to “the right schools” and socialized with “the right people”, and don’t fit the standard “Black Militant profile”. They’re speaking out instead of simply laying back and enjoying “the american dream” that I’m sure they both worked very hard to achieve. They’re asking for US to take care of US through self-empowerment, and I laud their accomplishments to date!
I encourage anyone reading this to GET INVOLVED, or at the very least do what you can to support Black businesses in your community or even the online community.
If I had more to give beyond this blog post, I would, and hopefully, as time progresses, and things get better for me, I will!
POWER TO THE PEOPLE!
